But as the novelty wore off, drivers missed the maneuverability and efficiency of their cars, and the Crossover Utility Vehicle was born. The idea: combine all-wheel drive and the increased utility of an SUV with the efficiency and maneuverability of a car.
When setting out to design the Santa Fe, we felt that many crossovers had missed the target. Either they felt too cramped and insubstantial or were car-like in the way they were constructed but not in how they handled. So we decided early on that the Hyundai Santa Fe would need to be designed to deliver on the balance of strengths the CUV was meant to deliver.
Not that we can take credit for the idea; the Santa Fe is the result of thousands of conversations with consumers. In fact, it was the first Hyundai vehicle designed in the U.S. specifically for U.S. market. The response the Santa Fe has received from the press and, more important, its owners, is proof that the extra effort we made did not go unnoticed.