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Staying by our
drivers’ side always

Farrah Haines holds up her Million Mile Club license plate frame

We strive to build relationships Underline with our drivers that last for decades. That’s why we design more than great cars—we design programs that always put them first.

Through thick and thin, we’re always looking for new ways to improve driver confidence Underline . Hand-drawn blue heart with lines radiating from it all around

A woman shops online for a Sonata using Hyundai Shopper Assurance.
Shopper Assurance
With an easy-to-use experience, it makes car shopping simple from test drive to purchase. Learn more
Newspaper clipping from January 2009 with headline that reads Hyundai Offers Job-Loss Assurance

A history of helping our drivers in challenging times Always looking out for our owners, we introduced Job Loss Assurance during the financial crisis of 2008 and again during the COVID-19 pandemic. Learn more

Background Image Blue Headshot of Bryn Signature that reads Bryn
Through many years, many homes, and many life changes, my Hyundai has always been there for me. It’s a stable presence in an unstable world. I love that I know I can always count on it.
Bryn Christenson,
Hyundai Accent owner

Working towards Underline one goal—a Hyundai made to keep you safe. together

Moms know safety. Hyundai does, too.
A true story about safety from real Hyundai carmakers and a real Hyundai owner.

For peace of mind, we redefined Underline car warranties by introducing America’s best.

The first Underline company to offer
10 yrs/
100k miles
powertrain limited warranty
We also provide
3 yrs/36k miles
Blue wrench for complimentary scheduled maintenance
complimentary scheduled maintenance
10 yrs
Blue battery for hybrid battery warranty
hybrid battery warranty
Learn more about Owner Assurance
Our job is to deliver a product that will put a smile on a driver’s face. We want the people who buy our product to be very excited about what they just got—to really love it.
Bradley Arnold,
Hyundai Creative Manager
Blue Background Image Headshot of Bradley Signature that reads Bradley

Our commitment Underline to our drivers goes from the first mile to the millionth + more

A gold Million Mile emblem awarded to high mileage Hyundai owners.
Meet Farrah Haines
Elantra owner and first member of the Millionth Mile Club.
Farrah gets a special surprise on the road. First member of the Million Mile Club, Elantra driver Farrah Haines is always on the go. But we finally caught up with her.
Farrah Haines keeps her Hyundai in top form Take care of your Hyundai and it takes care of you. Million Mile Club Farrah Haines reveals how she keeps her Elantra looking—and driving—like a million bucks.
#1 Underline in customer
11 years in a row*
*Based on 2010-2020 Brand Keys Customer Loyalty Engagement Index®

Keeping Underline you and the ones you love safe.

Meet Lo Rivera Sonata owner and father of two, Lo does all he can to keep them out of harm’s way. We do, too. Your journey is important to us, your safety, our #1 priority.

These are just some of the ways we strive for better. See what else we're doing:

More reasons to love Hyundai

Hyundai Motorsports

Follow our championship season.

Learn more

Hyundai Way

See how Better Drives us.

Learn more

Shopper Assurance

Simplifying the car buying process.

Learn more